Saturday, 30 October 2010

Exciting Working Journey in H&M

First of all, I would like to extend my sincere gratitude to all of you who have been so supportive to my blog. I am so sorry that I didn't manage to update my blog frequently due to my workloads here.

I received a lovely message from a fan. Please allow me to share this message with you. 
October 25 at 11:05am 
Hi Xavier Mah

Hi, nice to meet you. Currently, I am still a student at UKM. It's so great to know you through here. I love to read ur blog. always inspiring me to move on in everyday clinical life although my study field is not related to your field. but i love the way you write the blog and the things that you share with us. it's so great to know it! Anyway, love your quote " confidence without arrogance". :)


I am delighted to receive her message. THANK YOU LT!!!

I promise I will work harder to write more interesting stories to share with you all.

Hong Kong

Today, I would like to bring you all to HK to know a lovely lady from H&M. Before I introduce her to you, please sit down and relax and switch on your musics (preferably soft music). You even can make a cup of coffee or tea before you start to read the blog. This little piece is a bit long and that's why I need you to prepare yourself. =)
Having a cuppa at Haagen-Dazs

H&M in HK
H & M Hennes & Mauritz AB (operating as H&M), is a Swedish clothing company, known for its fast fashion clothing offerings for women, men, teenagers and children. H&M has around 2,000 stores in 37 countries and employs around 76,000 people. H&M describes its mission as “Fashion and quality at the best price”.

If you do follow my blog, I did share with you about 'H&M Womenswear Menswear Autumn 2010' and 'Karen Mok dresses in her way!'

Karen Mok in H&M

This time, I managed to do an email interview with the PR manager, Cher Chui from Hong Kong. Thanks to Rosita Cheng for arranging this interview. Honestly speaking, both of them are adorable and lovely girl! Emm, wondering these two lovely ladies are attached or single. If you guys are interested to know them, I will arrange it for you! We discuss on the recommendation fee later! Haha...Just joking! 
Cher Chui, PR Manager of H&M, HK

Rosita Cheng, Showroom manager of H&M, HK

Now, what are we waiting for? Let's get to know more about Cher Chui, PR manager from H&M (Hong Kong). She will share about her thoughts on fashion, workplace and working life in H&M. 

X: Xavier Mah
C: Cher Chui

X: What's so interesting working in H&M?
C: What I find its interesting to work at H&M is that I am constantly surrounded by many nice and trendy clothes / accessories. I can be a real “shopaholic” and not end up being too broke!! : )

X: What are your responsibilities in H&M? Apart from liaising with the media, what is your focus on your job?
C: Other than media relations, I am also responsible for internal communications and events management.
Cher with PRESS

X: What are the challenges in your job?
C: As the company is growing rapidly with a lot of great collection, I guess my challenge is that I can never slow down. Being a PR person, you always want to share great news at the fastest pace.

X: What is H&M's target market? Who are the main competitors to H&M?
C: Our target group is everyone with an interest in fashion.
H&M sees itself as its own biggest competitor. We are continuously assessing ourselves against our previous performance and the objective is to always to surprise our customers and exceed their expectations of us.

X: The fashion industry is very challenging, especially to those fast fashion brands, like Top Man, Zara and etc . What are the strategies that you have taken to strengthen the brand exposure in the industry?
C: We see it as an advantage to be close to our competitors. If there are several strong stores together, footfall in the area increases. We monitor what our competitors do, but we concentrate on our own offer. We choose not to comment on individual competitors but concentrating instead on our own offer.

X: What's the signature design for H&M?
C: H&M is a design-driven company. With around 120 in-house designers, we create our own collections. Our business concept is to offer fashion and quality at the best price.
Our design is characterised by:
o Customer focus
o Creativity & inspiration
o Commercial outlook
o Competitive designs
o Sustainability (e.g. the materials we choose and the durability of the type of garment).

X: What is the main focus of H&M in 2011? You may share the company's direction and goals.
C: Customer in focus. The challenge is to create fashion that offers all our different customers something for them, i.e. always to be at the forefront, delivering a good balance between modern basics, current fashion and the very latest trends.

H&M AW Collection

H&M AW Collection
H&M AW Collection

H&M AW Collection

X: H&M collaborated with Lanvin for this Fall season. Who are the designers that H&M would like/wish to work with for the next projects? Why are they?
C: H&M is continuously coming up with exciting and surprising new fashion ideas.
Our collaborations with designers and style icons communicate our business concept: fashion and quality at the best price, and clearly show that design is not a matter of price. 


For more images of this collection, please stay tuned. I will upload it  on next Tuesday/Wednesday. The images will be released by their HQ on 2 Nov 2010.

Designer collaborations

2004: Karl Lagerfeld
2005: Stella McCartney, plus smaller collaborations with Elio Fiorucci and Solange Azagury-Partridge.
2006: Viktor & Rolf
2007: Roberto Cavalli
2008: Rei Kawakubo, Comme des Garçons
2009: Matthew Williamson (spring), Jimmy Choo (November), Sonia Rykiel (Christmas – ladies underwear)
2010: Sonia Rykiel (spring knitwear for ladies and girls)

Style icon collaborations 
2006/2007: Madonna
2007: Kylie Minogue

X: Most Malaysians are craving for H&M and been waiting for its arrival. Why Malaysia isn't part of the new market for H&M?
C: That’s great to know! We always look at new markets and we look for markets with large population basis where we can grow cost efficiently. There are still many countries we would like to be in but it is important for us to do the right planning, understand the marketing and to find the best location before we commit. Let’s hope that will happen soon! : )
shopping in HK last year

X: From your personal point of view, how do you see the evolution in fashion industry/ market? Please share your thoughts.
C: I see that there is a bigger trend of mixing high and low brand together. It is more cool to have something luxury with high street fashion.
Cher Sonia Rykiel

Like what Donatella Versace said, “Fashion is all about happiness. It's fun. It's important. But it's not medicine”. 
Let's CHEER our life with FASHION! 


Thursday, 21 October 2010

OMG, Paula Abdul replied my message on Twitter!

Do you have a twitter account? If you do not have one, I would encourage you to open an account and start playing it. It is fun and interesting!

Guys, have you experienced a Hollywood Superstar reply your message on twitter? 

On 11 Oct, I sent a message to Paula Abdul on twitter and she replied me a message. Wow...I was so surprised, delighted and excited to receive her reply as I thought superstar like her won't have time to entertain people like me. After all, we are just normal people. Some of friends even said that her personal assistant probably replied the message on her behalf. Yes or No, it isn't a big issue. To me, from out of 1747588 followers, I would say that I am lucky enough to receive a reply from her.

She is an American pop singer, record producer, dancer, choreographer, actress and television personality. She was the judge on the television series, American Idol, for eight years, before departing from the show.

Paula Abdul

On 11 Oct 2010, the tweet begins:-

“Greeting from Malaysia! Hope you have a splendid Sun! Also, hope to see you one day! Cheers”,by Xavier Mah.

3.33am, Paula replied:-

@xaviermah ohhhh beautiful, BEAUTIFUL malaysia! Thank you for your warm greetings! How are you Xavier? What's the weather like? xoP

Life full with suprises and uncertainties. Don't just stop there by not doing anything. Be positive and live life to the fullest! 


Tuesday, 19 October 2010

A Slice of Heaven

LoveZavier is my personal blog where I share my stories and thoughts.

You may disagree my thoughts or philosophies. My objective of creating this blog neither to express my unsatisfactory nor debating over an issue. What I want to achieve is to share my little stories to inspire anyone of you here who are reading my blog now.

I personally like to eat cake very much. To me, most importantly the cake isn't creamy or full with preservatives. I hate creamy cake! Yiak...

So cute right?

You may order this for your wedding!

A high heel cake?

I was told by my senior, Gary Wong that there is a unique cake boutique offers varieties of cakes and the taste is ORIGINAL. At that time, I was looking for a topic to feature in my column. Without any hesitation, I followed him to this cake boutique at Bangsar Shopping Centre. The name of this cake boutique is Just Heavenly.

I remember I bought a piece of cake from this boutique for ex-boss, Winnie Loo as a small birthday gift. I did not ask what's the name of this boutique or extra for myself simply because I was rushing at that time. 

I was warm welcomed by the owner of this cake boutique, Nigel Skelchy. He is such a friendy and down-to-earth person! After that, he brought us couples of cakes to taste. Honestly speaking, the taste is awesome and original. You even can feel their sincerity and love by eating the cake. I was excited and started to ask him about how he came out the idea of this cake boutique and the cake selections.

From left to right: Gary, Nigel & X

From left to right: Gary, Nigel & X at Just Heavenly @ BSC

Nigel started to share his touching and loving story with me. He met Allan in an orchestra before they started the business. Allan is a guy who is very passionate in baking. In December 2000, Allan and Nigel felt that there was a dearth of cakes and desserts in the market that were really delicious and beautiful all at once. There were home bakers who made very good offerings but their presentation always left a little to be desired. Then there were the commercial bakers which offered very 'pretty' things but did not have that flavour and texture that they knew they could make. So they wanted to establish a principal centred business which served a hitherto untapped, educated market as well as educating a younger generation of Malaysians about the possibilities of good cakes and desserts.


Go green!

Allan briefing the staffs
Nothing is easy. When they started the business, they faced a lot of obstacles. They had even experienced baking 16kg cakes per day. Can you imagine how passionate they are in the business? Many people fail to take action because they are afraid to fail. Successful people like Alan and Nigel, on the other hand, realize that failure is an important part of the learning and improving their business process. They know that failure is just a way they learn by trial and error. The more mistake they have done, the more expert they are in the bakery. William E.Gladstone, former prime minister of Great Britain said, “ No man ever became great or good except through many and great mistakes”. Well, Allan and Nigel are an good example. 


Just Heavenly
They kept costs down and overheads down and built the business on the back of word of mouth and personal introductions. Their network expanded and repeat orders were the norm. They still build the business like that today using social media networks, personal networking, cobranding, and personal demonstrations.
From left to right: Datin Paduka Marina Mahathir, Ivy Josiah, Nigel and Alla

In order to grow the business, they understand the need of listening to their customers' feedback. Like what Ken Blanchard and Spencer Johnson, Coauthors of The One Minute Manager said, “Feedback is he breakfast of the champions”. 
A special gift for your GF

golf cake
Red Velvet, my favourite!

To establish a vehicle to work from, a Company was formed on 26th September, 2001 by Allan Yap and Nigel Skelchy as the original shareholders and directors.They operated from a corner single-storey residential premise in Bangsar, Kuala Lumpur from 2001 and they later moved to a double storey bungalow nearby in April 2006 where the bigger space allow the Company to cater to the need of an expansion of the kitchen and the increase in staff numbers.

At that point, Ann Lee joined the company as our third partner in charge of Wedding Planning and
events which has evolved into an operational role in charge of the stores.

From left to right: Nigel, Pn Nur Abdullah, Ann lee, Mdm Wong, Ms Teh Siew Bee and Allan
Adrian Loh, Chavy Goh, Gary Wong, Nigel Skelchy, Allan Yap &Steve Wee

They had always supplied cakes to cafes & bistros, making it part of our income stream. Restaurants and cafes like La Bodega, EspressamenteIlly, Citrus Café, Pacific Cup Coffee (Pavilion KL, Puchong Boulevard and Farenheit 88), Harrods KLCC, Opus Bistro, Noel Gifts and Hampers are part of our regular clientele.Just Heavenly is the ATELIER/DESIGN house and the holding company.

I bet you like it so much!

Just Heavely opened the first retail outlet at Epicure Centre, Damansara Heights on 21st May, 2007. The second retail outlet was set up at Jaya One (Jaya One) Shopping Centre on 5th June, 2009 , followed closely by the third outlet at Bangsar Shopping Centre (BSC) on 25th November, 2009. A Slice of Heaven Pavilion KL is our fourth outlet. They were launching this outlet in conjuction with The Pixel Project and Women’s Aid Organisation and the Paint It Purple Initiative.

Official Launch of Slice of Heaven at Pavilion

This launch is special for them as they feel they have taken the next big step to serve people in Kuala Lumpur city centre and all points to Ampang. They were always a Bangsar, Petaling Jaya, Damansara concern until now and we feel that our reach is now such that they can share what the do with our City Centre friends.

If you want to know about Just Heavenly, please log on www,

Allan, Nigel & Ann, congratulations and all the best to you! 


Saturday, 16 October 2010

The Hair Affair

Courtesy of Winnie Loo, the Founder and Chief Creative Director of the premier and leading hairstyling salon and academy, A Cut Above, I was extended an invitation to Annual Gala Night by Malaysian Hairdressing Association (MHA) and Interexpo. This year gala dinner was held at Crowne Plaza Mutiara Kuala Lumpur.
CHEERS- Outfit by Danjyo & Hiyoji (An Indonesia fashion brand)

This was the 3rd time I attended the gala dinner by MHA. The moment I reached the hotel, I spotted my ex-colleague, Cindy Chan. I personally like her hair colour. I guess I should try it out one day!
with Cindy Chan from A Cut Above
I even met up a f]Facebook friend, Jacqueline Chang at the gala. We have been communicating on Facebook for several times, but we never had the chance to meet up. This is the main objective of the gala where to get together all hairdressers, salons owner, traders and distributors from different corner in Malaysia.
with Jacqueline Chang. She is so cute!

I hung out for a while walking around and chatting with some familiar faces when I bumped into my ex-boss, Winnie Loo. She was slightly late to the event as she just came back from New York. Please correct me if I am wrong, every hair designer dreams to do hairstyling for New York Fashion Week simply because NYFW is the most glamorous and talk-about fashion event in the world. Winnie's dream came true as she did hairstyling for this year NYFW. Frankly speaking, I am really solute her as she has so much energy! Also, she is a hair designer who never give up in learning and improving herself. If I am not mistaken, she is in London now!
Angel Wong, X & Winnie Loo

Mr Billy Lim, the President of MHA commented, “The Gala Dinner shows appreciation and provides a platform to our hair-designers to show our Malaysian Hair Collection”.
with Billy Lim, the President of MHA

The emcee of the night was Angel Wong. At the event, I witnessed an extravaganza and creative hair show with the theme, "Hair Malaysia 2010 One-Malaysia Fantasy". If you miss the show, I am going to share with you the the fiery showdown of eccentric hairdos of the century.

Look at her Twin Tower! Wow

This is so DRAMA!

bewildering look

The peacock lady? I am wondering how could this peacock lady represents 1 Malaysia. Erm..

Anyone can tell me what's on her head?

If you are looking for a change, perhaps you can take this as your reference. 2011 hair trend emphasizes on the naturalness and hairstyles which are easy to manage. The colouring trend is more on warm colours, such as red, orange, copper and etc matches with the skin colour. Nased on hair trend guideline, hair designers free to create their own hairstyles which suits the face shape, hair nature, personality and occupation of each individual.

Female (Long)
2011 long hair trend can be straight hair or curly hair. Straight hair should be smooth and easy to manage, with or without fringe. Curly hair should be big-waves curls, so that it looks natural and gentle. Both may use low graduation cut so that the hair looks heavier and healthier.

Female (Medium)
Medium hairstyle can be go for high graduation cut so that the hairstyle looks more stylish and chic, but it should not be frizzy. The hair tips area should be heavier.

Female (Short)
Short hairstyle lady can try pixie haircut or Bob haircut. Pixie haircut is very short and layered haircut includes longer hairin the back or at the sides of the head. Bob haircut is typically cut straight around the head so that it looks a bit puffy, can be low graduation to high graduation haircut. Together with asymmetrical fringe, it looks more cute and chic.

Male (Short)
Man normally keeps short hair. Spike hair is a good chocie, either to front or backwards. Stylist will use high graduation haircut or inner weaving to make the hairstyle looks lighter and stylish.





To you who are reading this article, please take note that this is just a guideline and reference. Kindly seek for advice from your hair consultant!

I'd appreciate if you can become part of my blog which is become my blog follower yeah. Do Enjoy!

Raynor, thanks for the pictures!